Our Programme

Our Accelerator Programme consists of all the essentials an exciting and ambitious business needs to thrive in the tough world of the FMCG food & drink market.  We are with you for the life-time of your business, be that helping you through tough times and challenging you to achieve your true potential.  Winning a place on the programme is competitive.  We are only looking for innovative products created by passionate people.
To cover the Accelerator Programme and a businesses life-time of support, each of the winning businesses pay £15,000 (+VAT) to be on this programme, being paid from the £60,000 investment you receive as part of this award.

Here are the 9 steps you now need to go through to be part of this incredible, life changing experience.

The 9-step journey to accelerating your business.

Step 1: Apply to the Programme

Following completion of the on-line application, promising applicants will be shortlisted for the places on our programme.


Step 2: Congratulations!

Congratulations - You’re one of up to a dozen winning finalists selected to join the pre-programme bootcamp!  

Once we are confident you will make maximum benefit from the investment you will be put forward for one of six winning places.


Step 3: Business Bootcamp

This is a two-day group workshop for you and the other companies to assist you to discover, learn and plan the future for your business.



Step 4: Mentorship

Your personal Mentor will provide support, introduce you to relevant partners and challenge you to achieve your full potential.


Step 5: International Study Tour

Time to stretch your mind and discover new ideas with a visit to an international trade fair to explore innovation and retail trends. This is an optional item for you to participate in


Step 6: Support Network

Share and develop your business ideas with your fellow founders; consult with Grocery Accelerator recommended service suppliers.


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Step 7: New Business Opportunities

'Pitch Perfect’ workshop - coaching on how to win new business, including introductions to help you access new markets.


Step 8: Funding for Future Growth

Pitching your business to investors. Winning the right investment for your future.


Step 9: Accelerate!

Time to accelerate. Armed with new knowledge, funding and a winning product range.

At this point… You're ready to grow rapidly!

Apply Now

Location: 263-269 City Road, London EC1V 1JX

Contact Us

Tel: 020 7294 7692

Grocery Accelerator Ltd, Company number 08831331. Registered office: Unit 11, Hove Business Centre, Fonthill Road, Hove BN3 6HA - Website by Liam Morgan